Maths-Whizz
Adviser / Board Role
Whizz Education, is a leading EdTech company specializing in adaptive online math tutoring through its award-winning platform, Maths-Whizz. Founded in 2004 by CEO Richard Marett, the company has delivered over 1 million personalized learning journeys across eight countries, empowering schools and governments to improve educational outcomes through data-driven technology.
Maths-Whizz employs adaptive learning algorithms to tailor each student’s content and pace, delivering measurable improvements in attainment and engagement. Independent studies have demonstrated that students using the platform for 45–60 minutes per week achieve learning gains equivalent to 1.5 times the expected annual progress, at just 1% of the cost of human tutoring.
The company’s core revenue model is centered on partnerships with schools, multi-academy trusts, and national governments, offering annual per-student subscriptions typically ranging from £30–£40.
In Kenya, Whizz Education’s participation in the Imlango initiative delivered a near tripling of learning progress rates, and the Education Endowment Foundation (EEF) has selected Maths-Whizz for a formal study to evaluate its educational impact, and we are hoping this year to secure a contract to educate the 11 million children in Kenya for the next 5 years, which will have a significant impact.
Strategic Advisory Role
As part of my advisory involvement with Whizz Education, I have been assisting the company in evolving its business model to incorporate strategic corporate partnerships and sponsorships. This initiative is designed to enhance financial sustainability, expand market reach, and reduce the financial barriers for schools adopting the platform.
By aligning with corporate partners, Whizz Education enables organizations to advance their CSR and ESG objectives, particularly in support of the United Nations Sustainable Development Goals (SDGs) related to quality education. These partnerships also provide sponsors with a unique opportunity to engage parents, teachers, and education leaders through high-impact communication channels and brand-aligned social impact initiatives.
Whizz Education’s mission remains clear: to democratize access to individualized tutoring, ensuring that every child - regardless of geography or background - can benefit from a personalized, effective, and affordable education.